At Chili Digital, we don’t just run campaigns — we scale businesses.
We are a performance-driven digital marketing agency operating across Latin America, partnering with brands that want measurable growth, not vanity metrics. Our expertise spans SEO, Paid Media, CRO, and advanced analytics to maximize ROI and build sustainable, scalable growth engines.
We believe in developing homegrown talent and helping the best companies in our region compete globally — while empowering international brands to win across LATAM.
As a Paid Media Analyst, you will own and optimize omnichannel performance campaigns from strategy to reporting.
You will manage the full campaign lifecycle — from client onboarding and media planning to execution, A/B testing, optimization, and ROI reporting — ensuring every dollar invested drives measurable growth.
This role requires fluency in English, as you'll execute and report campaigns in both languages.
Strategy & Lifecycle Management
- Lead client onboarding and align paid media strategies with business objectives.
- Develop detailed media plans including audiences, budgets, channels, and KPIs.
- Launch and manage campaigns across multiple platforms.
- Design and execute A/B tests (creatives, audiences, bidding strategies, landing pages).
- Continuously optimize campaigns to maximize ROI/ROAS.
- Deliver clear, data-backed performance reports with actionable insights.
Channel Expertise
- Google Ads & Meta Ads: Deep hands-on experience managing search, display, and paid social.
- TikTok & Retail Media: Develop and scale campaigns in emerging and performance-driven channels.
- Programmatic Advertising: Leverage programmatic strategies to enhance reach and scalability.
Operational Excellence
- Manage campaign workflows and performance tracking in our CRM (SENTR).
- Ensure structured task management and timely client communication.
- Execute campaigns in both Spanish and English with culturally relevant messaging.
Performance & Analytics
- Own ROI and ROAS reporting.
- Translate performance data into strategic recommendations.
- Apply insights from experimentation to continuously improve results.
What We’re Looking For
- 3+ years managing paid media campaigns (agency experience preferred).
- Proven track record driving measurable ROI/ROAS.
- Strong expertise in Google Ads and Meta Ads.
- Experience with TikTok, Retail Media, and programmatic channels.
- Solid understanding of full campaign lifecycle management.
- Experience designing and interpreting A/B tests.
- Strong organizational skills and CRM proficiency (SENTR is a plus).
- Fluent in English (written and spoken).
- Proactive, analytical, and comfortable in a fast-paced environment.
What We Offer
- Competitive compensation package.
- Hybrid work model.
- Exposure to international brands and multi-market campaigns.
- Access to advanced tools and continuous paid media training.
- A high-performance culture focused on growth and ownership.
If you're passionate about performance marketing and want your work to directly impact business results, this role is for you.
Real Impact
Your strategies won’t sit in dashboards — they’ll directly influence revenue, ROI, and ROAS across multiple markets.
Regional & Global Exposure
Work with international brands across LATAM, the US, and Europe.
Data-First Culture
Every decision we make is backed by data, experimentation, and continuous optimization.
Growth & Ownership
We invest in your development. You’ll refine your strategic thinking, gain ownership of accounts, and grow into a more senior performance leader.
Collaborative Environment
Work alongside SEO, CRO, content, and creative specialists in a fast-paced, high-performance team.
